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PriceGrabber survey reveals interesting netbook trends

February 17, 2010 at 2:43 pm


NetbookPriceGrabber has released a survey of netbook trends across 2009 that shows netbook ownership has increased from 10 percent to 15 percent. There seems to be an age shift in people who are buying netbooks, the most predominant age category of netbook owners were aged 45 – 64 years, comparing to 35-54 years last year. This seems a bit baffling to me, especially considering their smaller screens.

The survey also reveals that 11 percent of consumers plan to purchase a netbook this year and that most people do not see netbooks as a laptop replacement but more of a secondary computer. The introduction of netbooks has also seen people less willing to pay high prices. Around 65 percent of consumers said that the maximum amount they plan to spend on their next computing device is $750, even though over half spent more than $750 on their last device. Click here to read the full PDF report, including loads of charts.

Comments

One Response to “PriceGrabber survey reveals interesting netbook trends”

  1. Jack Bronsky said:
    February 17th, 2010 5:31 PM

    The graying of netbook users makes a lot of sense if you think about it. Older users already use reading glasses to read anyway, so the smaller screens would make no difference, since older users couldn’t see any computer screen without their glasses. : )

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